As the market for legal marijuana and cannabidiol, or CBD, skyrockets — prompting corporations to buy stakes in cannabis companies — thousands remain imprisoned for weed-related offenses. Most are people of color, while the investors and manufacturers tend to be white.
That irony is not lost on Cure Crate, a Los Angeles-based CBD-product subscription service, which operates on a “dual platform of wellness advocacy and social justice.” It exposes minorities to business opportunities in the industry and provides assistance to marijuana offenders and ex-offenders.
The company was launched in early 2020 by brand strategist and former William Morris talent agent Sean Wynn and EY health consultant Alexandra Mulconnery.
“We started out to create something that would provide quality CBD products and provide them in a diverse experience. We come at it from the perspectives of a black male and a woman, both underrepresented in the fast-growing field of cannabis,” said Wynn.
A portion of the company’s profits is donated to The Last Prisoner Project (LPP), a Denver-based advocacy group aimed at drug-policy reform.
Jailed for an “essential” product
LPP is rolling out a new reentry program this year that includes a constituent newsletter, a revamped financial-assistance program that provides $5,000 micro-grants, and an education initiative to help those looking…
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As the market for legal marijuana and cannabidiol, or CBD, skyrockets — prompting corporations to buy stakes in cannabis companies — thousands remain imprisoned for weed-related offenses. Most are people of color, while the investors and manufacturers tend to be white.
That irony is not lost on Cure Crate, a Los Angeles-based CBD-product subscription service, which operates on a “dual platform of wellness advocacy and social justice.” It exposes minorities to business opportunities in the industry and provides assistance to marijuana offenders and ex-offenders.
The company was launched in early 2020 by brand strategist and former William Morris talent agent Sean Wynn and EY health consultant Alexandra Mulconnery.
“We started out to create something that would provide quality CBD products and provide them in a diverse experience. We come at it from the perspectives of a black male and a woman, both underrepresented in the fast-growing field of cannabis,” said Wynn.
A portion of the company’s profits is donated to The Last Prisoner Project (LPP), a Denver-based advocacy group aimed at drug-policy reform.
Jailed for an “essential” product
LPP is rolling out a new reentry program this year that includes a constituent newsletter, a revamped financial-assistance program that provides $5,000 micro-grants, and an education initiative to help those looking…
