Hemisphere Cannabis Co. Continues Expansion, Lays Out Further Plans for GrowthPosted by On


Second Cup Coffee Co.’s parent company builds on success of first retail location with the opening of new Hemisphere store at 518 Eglinton Avenue West

MISSISSAUGA, ON, Sept. 11, 2020 /CNW/ –┬áThe Second Cup Ltd. (“Aegis Brands” or the “Company“) (TSX: SCU) announced that after its launch in Toronto in early July, Hemisphere Cannabis Co., a new chain of recreational dispensaries developed and operated by Aegis Brands, opens its second location in Toronto today. Aegis Brands is also the parent company of both Second Cup Coffee Co. and Bridgehead Coffee.

In marking the opening of this second location, Aegis Brands CEO Steven Pelton shared insight into the early success of Hemisphere’s first location at 1703 Avenue Road in Toronto, and the chain’s plans for continued growth. He also confirmed that the first Hemisphere location is already ahead of projections in sales and profitability.

“The ability to leverage our premium real estate across Canada – and to convert Second Cup locations…

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