Teen boys more likely to associate marijuana use with improving sexual activityPosted by On

Teen-age boys exposed to pro-cannabis advertising and social media posts are more likely than female peers to associate marijuana use with improving sexual activity, new research from Washington State University suggests.

Researchers found that the adolescent males expected cannabis users to be less inhibited and enjoy sex more, leading them to express an intention to use marijuana in the future. Adolescent girls and young women, however, were less swayed to future cannabis use by the messages and perceived links.

The messages adolescents and young adults are seeing are part of what is having impact, the type of appeal and the content, not just the fact that young people are seeing these messages on social media.”


Jessica Fitts Willoughby, lead author on the study and associate professor with the Murrow College of Communication. “Messages matter.”

Beyond the perceived connections between marijuana and sex, the…

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