Brightseed Proclaims 2023 the Year of the Bioactivist as Consumer Interest in Nature-Derived Solutions SurgesPosted by On

SAN FRANCISCO–(BUSINESS WIRE)–Brightseed, the bioactives company, released new research today showing there is a significant subset of consumers who are engaged in a new horizon of science-based, natural solutions for health: bioactives. Bioactives are compounds that promote growth found in plants, fungi, and microbes that have the potential to reshape the nutraceutical industry and help consumers achieve their health goals. Brightseed’s study identified a new consumer segment of “Bioactivist

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