I am working diligently at putting together a cannabis portfolio for my own investment. I started this once before a couple of years ago when the cannabis industry was new and abuzz. Unfortunately, I contracted a virus while traveling through Central America and was taken out for about 15 months; my portfolio was liquidated. The only good news was my portfolio was liquidated at the peak of the buzz for cannabis. Since then, the industry seems to have collapsed on itself.
I am back and even more bullish on the cannabis industry at this time; simultaneously, the cannabis segment is starting to get interesting again.
A reader asked me to chime in on a smaller cannabis company. Admittedly, I have been focused on the bigger names, and likely, I may be missing out on opportunities. So, after looking at this one company, I think I am going to make a bigger effort to balance the bigger names along with smallish companies that look like they may be gaining footing and moving forward with their plans and becoming profitable.
Enter: General Cannabis (OTCQB:CANN).
As it turns out, the individual had asked me about a company naming just the symbol. There was a bit of confusion and as it turns out, the symbol CANN in Canada is a different company. The reader was asking me about Heritage Cannabis (OTCQX:HERTF) which has the symbol of (CANN.CA) up in Canada.
Nonetheless, I looked at General…